Following the conclusion of a Live Sports Direction Training course for the ASBU (Arab States Broadcasting Union) Academy in Tunisia, featuring 16 trainees from 11 different nations, two talented sports directors won an all-expenses-paid trip to participate in the 2019 International Broadcast Convention (IBC). Josephine Mankfu Talla, from Cameroon Radio Television (CRTV) and Refat Hmaid, from Palestine Sports TV, were the two trainees selected by the judging panel to travel to IBC in Amsterdam, Netherlands, in September this year.

Broadcast Academy expert John Watts, one of the world’s most experienced live sports directors led the sessions and was supported by EVS expert Sebastian Szelag. The innovating course allowed participants to benefit from hands-on, practical sessions using the EVS Live TV Simulator, a tool offering a live-like training environment.

The course, which demonstrated the successful implementation of the cross-continent cooperation, having brought together attendees from the Arab, African and Asian broadcasting unions.

ASBU General Director Eng. Abdelrahim Suleiman remarked: “I’m thrilled to see the reaction of the participants of the course and can see the value that will add to the sports directors in creating memorable sporting moments for their audiences in their respective countries. ”  

HBS’ Broadcast Academy Director, Lise Cosimi enthused: “Leaving a broadcast imprint is part of our DNA, and having participants from so many different countries  proves that our efforts to build a global legacy are being rewarded.”

Josephine Mankfu Talla, co-winner of the trip to IBC, concluded: “The course was an eye-opener, the challenge is now on us as individuals to implement and share what we have learned. I’m excited to be given the opportunity to travel to IBC and meet with industry’s trendsetters.”

The HBS Broadcast Academy is proud of its partnership with ASBU and would like to thank the Union for the impeccable organisation of the training programme and its commitment to broadcast legacy.